Why would a national real estate franchisor require all his franchisees to incorporate a relationship marketing system and follow-up strategy to join his company? Follow builds "relationships" period! I interviewed President and CEO of City2Shore National Franchises, Ryan Kelley. Ryan shared in detail the power of follow up. He shared how connecting and celebrating with a real tangible touch has been effective it's been for his company. There are some incredible, impactful stories and philosophies about being nice to people, about being kind and considerate of other people, and how [...]
Marketing trends are so much more effective when you focus on relations instead of transactions. I had the pleasure of interviewing Dee Meacham of iTooth Dental in Cupertino, CA. Dee explains how her office incorporated a relationship marketing strategy that has created a major shift in their patient relationships. This will absolutely amaze you how effective this simple Marketing Trend is... Kindness it's a simple concept, and it’s one that a lot of times we take for granted. This blog is all about one thing. It’s about teaching people [...]
You’re a manufacturer’s rep, and you’re one of many that make sales calls on multiple locations every single day to get your product line in that location… How do you get noticed and stand out from hundreds of other reps that call on the same locations with a competitive line... On this week's Relationship Marketing Weekly, I interview Outside Manufacturer Sales Rep John Endries. John explains how through a cost-effective relationship marketing strategy, and thinking outside the box, it gives him an extremely competitive edge and helps him stand out [...]
You just purchased an established business or franchise, you have a very tight marketing budget, what’s your next step? Marketing Plan success! New franchise owner Debbie Miller from Greensburg, PA explains how she launched her new business Marketing Plan. Check out her relationship marketing campaign that generated over $5,000 in two weeks, for less than $400. In today's world, there are very unique industries. I had an excellent opportunity to acquire some fantastic insight from a brand new franchise owner! Debbie is like 30 days into her marketing plan, using [...]
On this week's Relationship Marketing Weekly, I discuss the importance of creating a “2018 Game Plan” to strengthen loyalty and goodwill with your current customers, clients, and contact sphere and how this will double your business with a simple and easy to follow strategy... Ten times your T, and double your B! Hey everybody. This is Kody B. Welcome to a special edition of Relationship Marketing Weekly. It is a brand new year, 2018, January 3rd. Great opportunity for us to kind of reminisce a little bit and talk about [...]
Today I had the pleasure of interviewing Speaker, Trainer, Sales Manager, Movie Producer, and World Class Magician, Jeff Ezell. Jeff will explain how he incorporates relationship marketing in all aspects of his professional and personal life. Jeff has an amazing story and he’ll share how he educates others on the value of relationship marketing, showing appreciation, creating strong relationships, and how to live every day to the fullest... Kody Bateman: Hey everybody. This is Kody Bateman here and welcome to our Relationship Marketing Show. December 20th, we are five days away [...]
We have highlighted many incredible professionals and business owners talking about how they show appreciation and gratitude to their clients and employees through sending out thank you and appreciation cards, and the incredible gifts they include. This week's show I interview gifting experts Elden Stuart & Jodie Pegram from SendOutCards gifting... They will share their insights on corporate gifting and what they see our customers sending out from the gifting department at SendOutCards. Regardless if you leverage our service in your relationship marketing strategy, today’s show will give you incredible ideas [...]
On this week's Relationship Marketing Weekly, I interview Rev Joshuwa Armstrong of the Second Baptist Church in Keyport,NJ. Rev. Armstrong discusses several ways that he has incorporated a relationship marketing strategy that has allowed his membership to thrive and has strengthened the bond with his members. He’ll also go into detail about several incredible campaigns he's developed that empower their members and guest to connect with family and friends in a meaningful way. He also discusses many other ways that he leverages these strategies in his business outside the church... [...]
On this week's Relationship Marketing Weekly, I wanted to get do something special for the holidays. Let's face it, in today’s digital world, showing appreciation during the holidays has been overtaken by social media, emails, and text… In this week's show, I share my thoughts on why it’s so important that business owners and professionals not overlook the importance and effectiveness of showing appreciation with a tangible touch, and how it strengthens the human connection at the same time building your brand and relationship, and keeps you top of mind.
In this Edition of Relationship Marketing Weekly, I interviewed Best Selling Author & international speaker Tony Rubleski. Tony discusses how to use a layered approach to get attention and share how to quickly connect with anyone you meet. Tony will also discuss the importance of setting yourself apart, and always be remembered with an effective relationship marketing strategy.. Tony's work has been featured in various media outlets ranging from Toastmasters Magazine, The Detroit Free Press, the FOX TV network, ABC, to CNN Radio, NPR and Entrepreneur Magazine Radio.